Phygital CX
Designing the Phygital Experience
A recent phygital project integrated an interactive touchscreen into a retail storefront, allowing passersby to digitally customize a physical product display in real-time.
The project was correlated with a 40% increase in foot traffic and a 15% sales uplift for the featured items. The system also logged thousands of user interactions, providing valuable data on consumer preferences while generating content that was shared on social media, demonstrating a direct link between engagement and business metrics.
Loyalty and Meaningful Engagement
A recent customer loyalty strategy launching a tiered digital program replacing a generic rewards system. The new platform provided personalized incentives and benefits based on purchase history and engagement levels.
The implementation showed a 20% increase in repeat customer transactions and a 12% rise in order value. The program indicates that targeted rewards effectively strengthened purchasing habits among the most valuable customers.
Loyalty and Meaningful Engagement
Stop guessing and start growing. Customer satisfaction research, powered by the Net Promoter Score (NPS), unlocks what your customers truly think with one simple question: “Would you recommend us?”
This provides a clear score identifying your promoters and your detractors. Use these actionable insights to increase loyalty, fuel referrals, and accelerate your business growth..
